Wondering how to master the viral strawberry makeup trend? We’re so with you and we’re here to help. Summer’s around the corner and this look is perfect to wear from the farmers’ market, to an outdoor concert, to the beach. It’s perfectly minimal with a pop of pretty pink, dewy, glowy skin and faux freckles. Food-inspired makeup trends are all the rage as of late. We’re certainly not mad about it and this one is no different. Here’s how to apply strawberry makeup with our best tips and tutorials, plus budget-friendly makeup products you’ll love!
What Is Strawberry Makeup?
Coined by Hailey Bieber, the strawberry makeup look is characterized by soft pink hues and features dewy skin with a bit of bronzer, glossy lips, and strawberry-toned cheeks. It’s a soft, coquette vibe that gives you a fresh pop of colour, and is perfect for the spring and summer months. The strawberry makeup trend draws inspiration from summer’s favourite fruit highlighting strawberry flavoured and scented products, and a red and pink berry-infused palette. Finish off the look with a few faux freckles, and a light swipe of mascara, and you’ve achieved strawberry girl makeup.
9 Budget-Friendly Strawberry Makeup Essentials
1. e.l.f. Putty Blush in Bora Bora
2. Nudestix Nudies Matte Cream Blush in Naughty and Spice
3. Saie Sun Melt Cream Bronzer
4. AKARY Freckle Pen
5. NYX The Brow Glue Eyebrow Gel
6. e.l.f. Halo Glow Highlight in Champagne Campaign
7. NYX Liquid Eyeliner in Brown
8. Maybelline Colour Sensation Lip Liner in Palest Pink
9. Victoria’s Secret Strawberry Fizz Flavoured Lip Gloss
How to Apply Strawberry Makeup
1. Create A Glowy Base
Having a nice, glowy base is a key part of the strawberry makeup look. Prep your skin with a liquid highlighter to give it a nice, hydrated glow. Next, go in and bronze the contours of your cheeks and forehead (Hailey loves the Tom Ford Shade and Illuminate Contour Duo). You’ll also want to apply some concealer under your eyes and the corners of your nose and lips to create a natural-looking base.
2. Use a Cream Blush
The strawberry makeup look cannot be complete without a pink cream blush. In her viral strawberry makeup Tiktok video, Hailey layers two pink shades along the apples of her cheeks to create a flush, adding some to the bridge of her nose for a sun-kissed look. She uses a medium pink and light pink shade and combines them for a seriously pretty effect.
3. Finishing Face Touches
Following the blush, apply a peachy cream highlighter. This will add some dimension and more glow to the pink tones in your cheeks. Then use a freckle pen to dot a few freckles along the bridge of your nose and cheekbones to mimic the seeds in a strawberry. If you don’t have a freckle pen, you can use a super-fine brow pen.
4. The Eyes
Use a brown liquid eyeliner to create a tiny little wing for a slender cat eye. You can also use it on your top waterline to help define the eyes. Apply bronzer to your lids (no need for eyeshadow!) for a natural, glowy look and brush your brows up with a brow gel. Add a touch of mascara and you’ll have a natural, barely there eye look perfect for the warmer months.
5. The Lips
Last but not least is the lips. First apply a lip liner and buff it out. Then go in with the same two pink cream blushes you used for your cheeks. To finish, apply a thick coat of strawberry flavoured lip gloss, or opt for a lip balm if gloss isn’t your thing. This combination of products creates a plump juicy lip reminiscent of a strawberry.
6. The Strawberry Girl Makeup Trend | Jackie Wyers
Not only will you get to see how she creates this gorgeous strawberry makeup look in this tutorial, she also shares her best skin care secrets so you can get your best skin yet. Starting with a nice, fresh base is key for this clean girl makeup look! She uses products including the Nudestix Nudies Matte Bronzer in Bondi Bae, the Makeup by Mario Soft Pop Blush Stick in Raspberry, and the CoverGirl Clean Fresh Yummy Gloss. Watch how she applies each step of this look to recreate strawberry makeup to perfection.
7. Strawberry Makeup | Easy, Natural, and No Foundation | Haley Kim
If you’re looking for a super easy strawberry makeup look, this one has no foundation, but starts with glazed, glowy skin. She shows you how to achieve each step of the look and uses products like the Kosas DreamBeam Sunscreen Makeup Base, the Anastasia Brow Duo in Ash Borwn, and the Dior Addict Lip Glow Oil in Cherry. It’s a super pretty, subtle, and glowy look that’s perfectly strawberry-inspired.
If you’re as obsessed with strawberry makeup as we are, use these tips and tutorials to master this trend.
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