Makeup

How to Fill in Sparse Eyebrows: 14 Tips and Tutorials | Filling in thin brows can be tricky -- the goal is thicker brows, but you still want them to look natural. In this post, we're sharing everything you need to know -- the best eyebrow products for sparse brows, plus makeup application tips, hacks, and step-by-step tutorials to help you learn how the best way to fill in thin eyebrows. Whether you prefer to use a pencil or powder, click to learn how to get thick, feathery brows that wow!

How to Fill In Sparse Eyebrows: 14 Tips and Tutorials

Blush Placement 101: 5 Blush Make-Up Looks We Love | There are so many different face shapes - round face, oval face, square face, heart shape face, long face, diamond face - each with their own set of makeup application tips and hacks. If you want to elevate your makeup routine, learning how to apply blush for YOUR face shape is a must. Whether you prefer powder or cream blush, a sun-kissed glow or a more natural everyday look, this post has the best tips, products, and step by step tutorials!

Blush Placement 101: 5 Blush Make-Up Looks We Love

13 Must-Know Makeup Tips For Older Women | Mature women are often neglected in the makeup and beauty industry, leaving us with outdated application techniques and the wrong makeup products for dry and aging skin. Well, not anymore! We're sharing a list of makeup professionals' recommended products, hacks, & tutorials for a natural face lift, younger looking skin & eyes, and reduced appearance of wrinkles. Learn age reversing contouring techniques and how to apply makeup to mature skin and eyes!

13 Must-Know Makeup Tips for Older Women

How to Contour and Highlight for Beginners | Looking for an updated, step by step contour and highlight tutorial? We've got you covered! Learning to apply and blend makeup can feel confusing, especially given how much makeup and beauty trends change over time. Whether you have a round, oval, diamond, or square shaped face, this post has everything you need - our fave drugstore contour and highlight products and palettes, application tips and hacks, and 7 of the best application tutorials!

How to Contour and Highlight for Beginners: 7 Trending Tutorials

10 Best Clean Beauty Products to Invest In | Are you looking for non toxic skincare that hasn't been tested on animals, doesn't contain hormone disrupting chemicals like parabens, fragrances, carcinogens, or preservatives? If you're sick of being tricked into greenwashing marketing schemes, this post is for you. We've done the dirty work of vetting through quality beauty products to compile this list of truly clean, toxin free, animal friendly skincare products!

10 Best Clean Beauty Products to Invest In

K Beauty For Beginners! | If you've spent any time on TikTok or Instagram, you've probably seen a lot of things related to K beauty. But what exactly is it? Why is it so popular? What are the best K beauty products? And where can you find the best step-by-step Korean makeup tutorials? We've got all this, and more, including tips and hacks pertaining to Korean skin care products and routine ideas, eye makeup tips, natural lip looks and everything in between!

K Beauty for Beginners: 10 Best Makeup Products and Tutorials

6 Step by Step Goth Makeup Tutorials | Goth style was big in the 90s and it's making a comeback with a little more glam! These revamped modern day goth makeup looks combine the classic dark goth shadows with a hint of shimmer and colour to create a face that’s edgy yet elevated. From a simple purple smokey eye suitable for everyday, to a red-hued grunge look with an ombre lip, to a subtle, romantic, and more natural both glam look, these tips and tutorials will take you from day to night!

Dark and Glamorous: 6 Step by Step Goth Makeup Tutorials

7 Best Concealers for Dark Circles | If you have dark under eye circles and bags, this post will be life-changing for you! We're sharing common causes of dark circles and under eye bags, makeup application tips to teach you how to apply concealers to hide spots and wrinkles in the under eye area, and we've also curated the best drugstore concealers for women of all ages and stages - women in their 20s and 30s, over 40, over 50, and over 60!

Wakeup and Makeup: 7 Best Concealers for Dark Circles

8 Best Mascaras for Volume and Length | If you want to make your eyes pop, this post will teach you how to apply mascara properly for length and volume, including simple tips, techniques, and hacks for short lashes, how to avoid clumps, and so much more. We've also curated a list of the best drugstore mascaras for length and for volume to help you fool the world that you have longer lashes than you really do! And yes, we've included waterproof options for contact lens wearers and much more!

How to Get Dramatic Lashes: 8 Best Mascaras for Volume and Length